What will you be doing? * Will drive marketing value by working with sales channels through * Understanding channel construct * Understanding the Target customer and the role the channel plays in fulfilling his need * Understanding sales and Brand driversWho are we looking for? * Strong background in Retail industry/Automobile/Hardware firms in Channel Marketing/Sales * Creating marketing programmes tailor-made to each channel and its requirements to derive business value in close conjunction with the Consumer Marketing team * LFR * OEM * AP * CP * System Integrators * GVLA * Create and measure Insights, Reach, visibility , value, enablement and experience for brand at different channels * Insights: Understand channel construct/footfalls/outreach/role/wallet share/potential * Reach & visibility : Build reach & visibility initiatives amongst Target customers by working closely with Customer marketing :branding, ATL,PR through joint campaigns with OEMs/LFRs etc * Value and enablement : Build calendarised marketing programmes, marketing material, web enablement , enhancement of partner value by working closely with Customer marketing to create partner engagement and build value * Customer experience across channels is built to delight is a must
Gama Management Consultancy is looking for MBA.
Looking for MBA graduates profile.